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IOB Talk March 2008
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IOB TALK
Fresh New Face
Welcome to the new look IOB Talk, a different home and format, with the same focus and content. We will still bring you news from the industry and beyond, with a concentration on education and training and the IOB Insider Talk. We will continue to publish every second month to our database. So, click here to add your name and details to our database. |
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12 TOP REASONS customers
leave their banks
A white paper by Vanessa Deakin CAIB (SA) DipBCM
During November 2007, an international research survey into Customer Service issues that most irritate customers about their banks. The survey allowed for free-form personalised comments from respondents that revealed an overwhelmingly negative feeling towards the customer service side of banking, with the majority of survey participants having complaints in more than three different categories. READ MORE  | |
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CUSTOMER SOVEREIGNTY, does it exist?
Customers should be king! Business' most powerful customer retention tool
Gaining the consumer's attention represents one of the most formidable challenges a marketer must face. Consumers are bombarded continually with many stimuli that compete for our limited capacity. Gaining attention at a point of purchase is also important. Cognitive capacity is a major type of consumer resource. Because this capacity is limited, people must be selective in what they pay attention to and how much attention is allocated during information processing. Then, of course, the focus shifts to retention, gaining customer loyalty and crosssell. READ MORE |
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PSYCHONEUROIMMUNOLOGY
THE CHEMISTRY of performance
Wellness and performance are two sides of the same coin. More than sixty years ago, psychiatrist and neurologist Dr Viktor Frankl was an intern in a concentration (war) camp. Despite the harsh and lethal environment, Frankl was able to evaluate objectively the morbidity and mortality that surrounded him. He noted that fellow inmates would succumb to malnutrition and infections. Preceding this development was the prevalence of a mind state of despair, characterised by traits of hopelessness and meaningfulness, today referred to as hopeless-helpless. READ MORE | |
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SA BANKER Magazine
re-launched
The SA Banker is re-launching! A coming of age story, where a publication long serving and respected within the banking industry has transformed. A re-launch that mirrors the changes within the fifth oldest institute in the world. A reflection of the IOB's new look and brand that encompasses freshness, relevance, legacy, solidarity and strength. | |
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WELCOME
New staff members: Jabu Mnisi & Salome de Jonge
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IOB AND UNISA 2008 registration feedback
Registrations for the 2008 first semester are now closed and no late submissions will be accepted under any circumstances. Please watch our website to see when the second semester opens for registrations. To all those who registered, good luck with your studies. |
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COMPETITION
3 x R1000 gift vouchers up for grabs!
Now that we have your attention, we are spring cleaning our database and need your help! Entry to this draw is simple, please send us an updated membership form, with all your most recent details.
DOWNLOADABLE PDF
In order for you to receive the latest SA Banker magazine or e-newsletter, the IOB Talk, we must ensure that we have all your correct details. Please complete the form and fax it to 011 484 8716, by the 21st January 2008. Draw will take place on the 31st of January 2008. Winners will be notified telephonically.
COMPETITION RULES | | |
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Please discuss contributions to the editorial content with Debbie Seccombe (debbie@iob.co.za). The IOB is willing to discuss advertorial and editorial opportunities, as well as advertising packages to include your exposure in the IOB Talk or on the IOB website.  | |
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